Title: Creative Director
Jay Bennett is an Emmy award-winning Transmedia creator, producer and writer with a distinct focus on creating engaging stories to attract and retain mainstream audiences across all platforms. He has worked for clients such as the BBC, Disney, CTV, FOX, and UKTV.
As Vice-President and Creative Director of Smokebomb Entertainment – the digital arm of the Shaftesbury - Jay’s body of work includes creating and producing Totally Amp’d, the world’s first App series for iPad, iTouch and iPhone; creative producing the International Emmy Nominated 13-part web series Murdoch Mysteries: The Curse of the Lost Pharaohs for Citytv; and producing, writing and directing the award-winning Overruled: You Rule - for Family Channel.
Previous credits include developing and writing the Transmedia creative for the International Emmy Nominated Collapsus: The Energy Risk Conspiracy for Submarine; producing, writing and directing the International Emmy Nominated and Rose D’or Winning M.I.High: Whack the Mole! for the BBC; creative producing the International Emmy nominated Total Drama Island – Totally Interactive! for Teletoon Canada and writing and directing the Fallen: Alternate Reality Game which was filmed on location around the world and won the first Prime Time Emmy for Interactive Television in 2007.
Jay holds a Bachelor of Arts from the University of Victoria. He has worked in India, the UK, the Netherlands and Canada and has had further media training with the National Film Board of Canada and the Canadian Film and Television Producers Association. He has presented on numerous convergent and Transmedia panels around the globe including StoryCode in New York, Short Ride in a Fast Machine in Amsterdam, Strategic Partners in Halifax and the Merging Media Lab in Toronto.